How do you handle the time-zone overlap with NYC clients?

Standing weekly cadence is scheduled between 14:00 – 18:00 CET (08:00 – 12:00 ET) so the client team works inside their normal business day. Async Loom + written decisions cover the rest of the week.

New York · East Coast · US

Fractional CMO for New York scale-ups.

Senior marketing leadership for New York-headquartered B2B SaaS, fintech and DTC challengers — pipeline-first GTM with HubSpot / Salesforce RevOps integration and a weekly decision cadence with exec teams.

Fractional CMO New York
B2B SaaS SEO NYC
GEO consultant USA
Fintech marketing NYC

Positioning · New York

What you get with a New York engagement.

Operator track record across NYC SaaS, fintech and DTC — Series A through pre-IPO.

Pipeline-first GTM with HubSpot and Salesforce RevOps integration as a default, not an upsell.

AI-search and GEO playbook shipped per engagement so brand citations show up in ChatGPT, Perplexity and Gemini answers.

Weekly cadence overlap in ET with on-site sessions in Manhattan quarterly.

Contact · US

Same Name, Phone & Email — across every market.

Sherif Adel Saleh — New York

Senior Digital Marketing Strategist & Fractional CMO

US

Headquarters: Cairo, EGServing New York, United States
Phone: +20-155-516-7323WhatsApp · Signal · Voice
Email: contact@sherifadelsaleh.com
Hours: Mon – Fri · 09:00 – 18:00 ET
Languages: English
Service area: New York, United States · Quotes in USD

United States citation page Book a 20-min call

Case study · New York

Series-C fintech · NYC-HQ

Q2 – Q4 2024

Fintech / Wealth-tech

Challenge

Outbound was flattening, brand was thin, and the board needed a defensible inbound engine before the next round.

Approach

Pipeline-first GTM rebuilt on HubSpot + Salesforce with RevOps integration.
GEO playbook + AI-search visibility tracking deployed in parallel.
Editorial calendar prioritised proprietary research over thought-leadership filler.
Standing weekly cadence in 14:00–18:00 CET / 08:00–12:00 ET window.

Results

Inbound MQLs / month: +240%Inbound MQLs / month
Sourced ARR pipeline: $3.1MSourced ARR pipeline
AI-search brand citations: 7×AI-search brand citations
CAC, blended: −33%CAC, blended

Anonymised under NDA. Metrics sourced from the client's own GA4 / BigQuery / HubSpot instance and reported as relative deltas against an explicit baseline window.

Get in touch · New York

Talk to a senior operator, not a sales desk.

Book a 20-minute call, or message on WhatsApp or LinkedIn — every channel reaches Sherif personally. Typical reply within 24h, Mon–Fri.

BookBook a 20-min call ChatWhatsApp ConnectLinkedIn

FAQ · New York

What New York buyers ask first.

How do you handle the time-zone overlap with NYC clients?: Standing weekly cadence is scheduled between 14:00 – 18:00 CET (08:00 – 12:00 ET) so the client team works inside their normal business day. Async Loom + written decisions cover the rest of the week.

Fractional CMO & Senior Digital Marketing Strategist