Fractional CMO & Senior Digital Marketing Strategist

    Dubai · United Arab Emirates

    Fractional CMO for Dubai brands.

    Senior bilingual EN / AR marketing leadership for Dubai luxury maisons, hospitality groups, real-estate developers, fintech and B2B SaaS — performance media, AI-search visibility and CRM lifecycle under one operator and one weekly cadence.

    • Fractional CMO Dubai
    • Luxury marketing Dubai
    • B2B SaaS SEO UAE
    • Arabic GEO consultant Dubai

    Positioning · Dubai

    What you get with a Dubai engagement.

    • Operator track record across Dubai luxury, hospitality, real-estate and SaaS — bilingual EN / AR by default.
    • PDPL-aware analytics and CRM, with onshore data routing where the client risk posture requires it.
    • AI-search visibility in EN and AR — Khaleeji-dialect adjustments where the buyer expects them.
    • Sun – Thu working week alignment with Dubai-based teams; on-site sessions in DIFC quarterly.

    Contact · AE

    Same Name, Phone & Email — across every market.

    Case study · Dubai

    Hospitality group · Dubai

    Q1 – Q4 2024

    Luxury hospitality

    Challenge

    Bilingual demand was leaking — Arabic search captured zero share, and PDPL exposure blocked the existing CRM rebuild.

    Approach

    • PDPL-aware analytics + CRM rebuild with onshore data routing.
    • Arabic-first SEO with Khaleeji-dialect adjustments on landing pages.
    • Performance media split EN / AR with creative-testing cadence.
    • Sun – Thu working week alignment with the in-house team in DIFC.

    Results

    Arabic organic bookings (AED)
    +275%Arabic organic bookings (AED)
    Direct-channel revenue share
    +118%Direct-channel revenue share
    OTA dependency
    −36%OTA dependency
    Incremental pipeline, 12 months
    AED 6.2MIncremental pipeline, 12 months

    Anonymised under NDA. Metrics sourced from the client's own GA4 / BigQuery / HubSpot instance and reported as relative deltas against an explicit baseline window.

    Get in touch · Dubai

    Talk to a senior operator, not a sales desk.

    Book a 20-minute call, or message on WhatsApp or LinkedIn — every channel reaches Sherif personally. Typical reply within 24h, Mon–Fri.

    FAQ · Dubai

    What Dubai buyers ask first.

    Yes. Weekly cadence is scheduled in Gulf Standard Time (GST, UTC+4) across the Sunday – Thursday business week. Contracts are issued in AED or USD per client preference.

    Yes — Modern Standard Arabic with Khaleeji adjustments where appropriate, plus native-EN versions. Arabic SEO is a first-class surface, not a translation pass.